ABB Robotics solutions for the Automotive industry
Astra had expected to sell Chevrolets but were denied the contract and ended up importing Toyotas instead. A variety of General Motors vehicles have been sold in Indonesia, since the early days of the automobile there. GM established their first local assembly operation in Tanjung Priok in February 1927, as “KN Gaya Motor.” The location was suitable as there was ample timber nearby, a necessity for car body manufacture at the time. In 1930, the company was renamed “N.V. General Motors Java Handel Maatschappij.” Cars from their Jakarta factory were exported all across the region. After having been requisitioned by the Netherlands East Indies government in 1941, on 9 March 1942 all machines and equipment was destroyed to avoid it falling into the hands of the approaching Japanese.
- Transforming the automotive value proposition means transforming manufacturing operating models to be successful.
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